Privacy policy
Privacy Policy
Effective Date: 25/06/2026
At The Rainbow Unisaur, we are committed to protecting your privacy and handling your personal information responsibly. This Privacy Policy explains what information we collect, how we use it, who we share it with, and your rights regarding your personal data.
By using our website or placing an order with us, you agree to the collection and use of your information in accordance with this Privacy Policy.
1. Who We Are
The Rainbow Unisaur is an independent UK retailer specialising in colourful clothing, toys, sensory play, gifts and ethical living products.
If you have any questions about this Privacy Policy or how we handle your information, please contact us:
Email: info@therainbowunisaur.com
2. Information We Collect
Depending on how you use our website, we may collect:
• Name
• Billing and delivery address
• Email address
• Telephone number
• Order history
• Account information
• Marketing preferences
• Payment information (processed securely by Shopify and our payment providers)
• Device information
• IP address
• Browser type
• Cookies and website usage information
3. How We Use Your Information
We use your information to:
• Process and fulfil your orders
• Deliver your purchases
• Provide customer support
• Respond to enquiries
• Prevent fraud and improve website security
• Improve our website and customer experience
• Send order confirmations and delivery updates
• Send marketing emails where you have given consent
• Send SMS marketing messages where you have opted in
• Administer our loyalty programme
• Personalise your shopping experience
4. Marketing Communications
If you choose to subscribe, we may contact you by:
• SMS/Text Message
Marketing may include:
• New product launches
• Exclusive offers
• Promotions
• Discount codes
• Competitions
• Seasonal collections
You can unsubscribe at any time using the unsubscribe link in our emails, replying STOP to SMS messages where applicable, or by contacting us directly.
Transactional messages relating to your orders will still be sent where necessary.
5. Shop App
If you use the Shopify Shop App, your information may also be processed through Shopify to provide order tracking, faster checkout and personalised shopping experiences. Your use of the Shop App is subject to Shopify's own Privacy Policy.
6. Cookies
Our website uses cookies to improve your browsing experience.
These may include:
• Essential cookies
• Performance cookies
• Analytics cookies
• Marketing cookies
Cookies help us remember your preferences, improve website functionality and better understand how visitors use our website.
You can control or disable cookies through your browser settings.
7. Analytics & Advertising
To help improve our website and show relevant advertising, we use:
• Google Analytics
• Meta (Facebook & Instagram) Pixel
• TikTok Pixel
These services may collect information such as pages viewed, products browsed, device information and website interactions.
This information helps us understand how customers use our website and improve your shopping experience.
8. Third-Party Services
We work with trusted third-party providers including:
• Shopify
• Shopify Email
• Klaviyo
• Shopify Inbox
• Shop App
• Royal Mail
• Evri
• Yodel
These providers only receive the information necessary to perform their services on our behalf.
9. Loyalty Programme
If you join our loyalty programme, we may store information relating to your points balance, rewards earned and redemption history to manage your membership and provide associated benefits.
10. Children's Privacy
Many of our products are designed for babies and children; however, our website is intended for use by adults making purchases.
We do not knowingly collect personal information from children under the age of 13.
11. Data Retention
We retain your personal information only for as long as necessary to fulfil orders, comply with legal obligations, resolve disputes and enforce our agreements.
12. Your Rights
Under UK data protection legislation, you have the right to:
• Access your personal information
• Correct inaccurate information
• Request deletion of your information where appropriate
• Withdraw marketing consent at any time
• Request restriction of processing in certain circumstances
• Lodge a complaint with the Information Commissioner's Office (ICO)
13. Data Security
We take appropriate technical and organisational measures to protect your personal information.
Payments are securely processed through Shopify and authorised payment providers. We do not store your full payment card details.
14. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our business, legal obligations or the services we use.
The latest version will always be available on our website.
15. Contact Us
The Rainbow Unisaur